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Note: As of March 30, 2018, Google's URL shortener is only available to active users, and the data generated by those shortened URLs will only be available until March 2019. Your brand, your name–it’s carried across into the very links that you are sharing. This helps let people know they aren’t spam. As long as your custom domain relates to your brand and you use it consistently, people will know that the links you are sharing have been vetted by you. If these names are duplicated it can affect your attribution data's integrity as installs from your owned media are attributed to integrated partners.
Get all the handy power of a link in a much smaller package, right? A friendly URL may be desired for messaging technologies that limit the number of characters in a message (for example SMS), for reducing the amount of typing required if the reader is copying a URL from a print source, for making it easier for a person to remember, or for the intention of a permalink.
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Twitter will use this to make your timeline better. If you need better analytics, your best URL shortener is probably Social Media ROI with awe.sm As co-founder, I advice Shortcut The Smarter Link, which is the most versatile URL shortener. Undo Undo Shorten URL @ShortenURL 19 Jun 2011 More Statistics for Sunday, June 19, 2011 Thanks. Undo Undo Shorten URL @ShortenURL 22 May 2011 More Statistics for Sunday, May 22, 2011 Thanks. Simply add one of those two services before your URL—j.mp/—and you'll quickly redirect to a page with the shortened version of your link ready to be copied or posted to a social network.
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There are other methods of redirecting, but a 301 is the best choice if you are concerned about SEO. Personally, I use Hootsuite for all of my Twitter’ing so I don’t have the need to go out and shorten it separately. For consistency, use your URL shortener whenever possible, rather than mixing your own custom domain with other generic ones. Get app deep links with the URL Shortener The URL Shortener also offers the capability of having short links deep link to content in your mobile apps. Some URL shortening service providers have found themselves on spam blacklists, because of the use of their redirect services by sites trying to bypass those very same blacklists.
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This example assumes that you are using the analytics.js tracking code. More » Is.gd Is.gd provides one of the simplest URL shortening experiences by giving you nothing more than a field to input your long link so you can instantly transform into a shorter one. If you have used either the UTM tracker or outbound link tracking in the past, then let us know of your experience. Google Analytics won't work if there is a space after the URL in the campaign. To view stats for your custom campaigns go to Google Analytics Reporting » Traffic » Sources » Campaigns and you will see something like this. Twitter will use this to make your timeline better. This is similar to how UTM parameters work on the Web. Link Tracking Features Link tracking functionality is primarily implemented in the form of the following two system services: Distributed Link Tracking Client Distributed Link Tracking Server Distributed Link Tracking Client The distributed link tracking client runs on all computers, and manages the link tracking activities for that computer. It does not allow for a custom domain at this time. Undo Undo Shorten URL @ShortenURL 10 Jul 2011 More Statistics for Sunday, July 10, 2011 Thanks. Get everything hooked up Some services, such as Bitly, let anyone create a vanity URL shortener.
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