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Shorten URL (e.g. bit.ly/buSzh) is meaningless because readers don’t know where the link is directing to. A lot of people and companies avoid using Google Analytics and other Google products out of fear that they're giving Google too much information. Configure short link HTTP status codes for best SEO results.
You can’t deny the usefulness of them with social media (especially Twitter) and the additional layer of analytics you can get on your links. This is similar to how UTM parameters work on the Web. You can also find out how many clicks your particular bit.ly link got compared to the total clicks on the long link. Is there more than one type of Google Analytics tracking on your links? If you combine MailChimp's Google Analytics tracking with custom UTM tracking, this could skew results in reports. Twitter will use this to make your timeline better.
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Once you are set, you can now view cool stats and detailed charts of your links (e.g. unique and non-unique clicks). You can even make each link in the list a tny.im short link, for enhanced statistics! In addition to using bit.ly as a tool integrated into third-party tools you can also use it directly at the bit.ly website.
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In the olden days, if you wanted Google Analytics to track a specific click on a link, you used to have to ask a web developer to fix this up for you. Launch your Web browser and go to the Web page for your preferred URL shortening service. For example, if a shell shortcut is created to link to a text document, the text document is the link source, and the shell shortcut is the link client. Set a custom 404 URL so both search engines and visitors are sent to valid pages on my site when trying to follow any link that doesn't exist. First thing you need to do is install and activate the Google Analytics for WordPress plugin. This URL shortener also allows you to set a custom short URL.
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With TinyURL, you can actually customize the end letters and numbers as an option. The short URL can allow blacklisted URLs to be accessed, bypassing site blocks; this facilitates redirection of a user to blacklisted scam pages or pages containing malware or XSS attacks. Once this is on your toolbar, you'll be able to make a TinyURL at the click of a button. The downside of this approach, however, is that if a user visits your shortened domain without a directory path on the end, they will be directed to a Bitly branded page. It does not allow for a custom domain at this time. Otherwise, users may see a security warning in their browser when visiting your emailed links. Tag Name: External Link Tracking » GA Universal Tag Type: Google Universal Analytics Web Property ID: Your Google Universal Analytics UA id Event Type: Event Event Tracking Parameters Category: External Links Action: {{element url}} Label: {{element text}} Value: 1 Non-Interaction Hit: True Firing Rules Links - External Conditions {{event}} equals gtm.linkClick {{element url}} does not match RegEx (ignore case) ^/[^/] {{element url}} does not match RegEx (ignore case) ^[\w:]*//(www\.)?searchsignals\.com You can always rename the category and change the order of the label and action if you want to see it differently in the default Google Analytics view. By tracking those links, you can find which one is working the best. This is compatible with most web browsers and platforms as long as your bookmarks or favorites allow javascript.
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